Product Anniversary Celebration

November 12, 2015

Procter & Gamble's brandSavers business segment celebrated their 5th anniversary with an outdoor luncheon event for 2,000 employees, entertainment and of course a giant cake cutting.

Featured

Nov 12, 2015

Product Anniversary Celebration

Nov 12, 2015

Social Media and A Meeting of the Minds

Nov 12, 2015

Saving Conference Dollars With Sustainability

Nov 12, 2015

Being Meeting Green Tip #2 – Carbon Offsets

Nov 12, 2015

This is our second posting in our series regarding green meeting tips. For many of us understanding the concept of carbon offsets seems to be a challenge. Essentially when we produce a meeting, conference or event the means used to transport the participants, (i.e. airplanes, cars and buses) emit carbon dioxide or greenhouse gases into the atmosphere.

Nov 12, 2015

Nov 9, 2015

Is Your Brand Green?

Nov 9, 2015

Welcome to our initial post to EDI’s blog, “Brand Builder”. We hope this page will stimulate thought and discussion regarding the building of your brand through inspiring meetings and events, (i.e. event marketing). According to “EventView 2008″, a survey of 1,000 senior marketing and sales executives from North America, Europe and Asia Pacific, Event Marketing provides the greatest return on investment among the various marketing elements (i.e. print advertising, broadcast advertising, sales promotions, public relations, web marketing, direct mail)

Nov 9, 2015

Nov 8, 2015

When Excess Is A Good Thing

Nov 8, 2015

One key element in planning green meetings is to minimize waste. Obviously the first way to attain this goal is to not create it in the first place. But no matter how careful the planning, inevitably there are leftovers. Instead of throwing catered food away, consider donating it to your local food bank.

Nov 8, 2015

May 8, 2012

Beauty Break

May 8, 2012

Mar 19, 2009

WHAT AN OPPORTUNITY!

Mar 19, 2009

Unless you have been at some remote location the past two weeks, you probably have heard or read about Sen. John Kerry’s (D-MA) bill to prohibit all TARP (Troubled Assets Relief Program) recipients from holding any meetings and events. Sen. Kerry’s proposal reflects a sentiment in Washington, and for that matter much of the country, that business meetings and events are nothing more than frivolous corporate junkets where behavior and expense know no bounds. While there are plenty of examples of excess, you and I know from personal experience that the vast majority of the business meetings and events do have business purpose and provide a real return on the Company’s investment (ROI).

Mar 19, 2009

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